July 10th, 2016

THE BRIEF is the IDSA Oregon publication about design and events in the Portland region.




20 years after its heyday, TDK still enjoyed positive associations with music lovers. But the combination of precision, warmth and control that earned this love had gone missing from TDKs offerings and the audio market as a whole. Ziba helped TDK identify the right strategic target and design a line of high-end audio gear to recapture those music lovers' hearts.    ZIBA




  Events around Portland




Designing for Happiness


Wednesday, July 13

6:30p – 8:30p


Connective DX

Pamela Pavliscak

Technology is a field full of optimists. We design technologies to make life easier, to help tiresome chores go faster, to add value to people’s lives. We strive for seamless interaction. We obsess over the details. We believe that we are making the world a better place. And yet we don’t really talk about happiness. What does is mean to design for happiness? Based on a combination of design research and data science, this session will explore what makes people happiest when they use technology and what we can learn from that to design for positive outcomes. Come away from the session with new inspiration and proven techniques for building happiness into the experience.






Fusion 360 Meetup Interactive Design Wacom


Tuesday, July 19

7:00p – 9:00p



1455 NW Irving St

“Do you sketch or draw? Excellent. Come to this meetup.  

We're having it downtown at Wacom - the manufacturers of interactive pen displays, pen tablets, and styluses.  Wacom has partnered with Fusion 360 since our inception. Their flag ship product, “the Cintiq Companion,” is a digital standard that graphic artists and industrial designers rely heavily on for its precision and its intuitiveness. In this meetup Wacom has been generous to host us at their new office here in Portland in the Pearl District to show us around, show off their hardware, and we'll all discuss what it means for us as Fusion users.  So much of great CAD design comes from productive and intuitive data input.  We’re thrilled to invite you for an evening of discussing the future of interactive design. See you there!



R&D Plastics

Plastic Part Design Seminar for Injection Molding


Wednesday, July 20

8:00a – 12:00p


R&D Plastics

7275 NW Evergreen Pkwy


Hillsboro, OR

R&D Plastics is offering a half-day seminar on plastic part design for plastic injection molding.  The seminar relates material selection, part design and part quality. With a focus on designing for manufacturability, part pricing and how it relates to material selection and part design is also discussed.


Admission is free and space is limited.

Call to RSVP (503) 693-7993



IDSA Oregon

July 3x10



Friday, July 22

6:00p – 8:00p



220 NW 8th Ave

Get some food for thought [+ beer & snacks] 


Unpacking Innovations in Wearables Stephanie Battista

Breaking the DFM rules Charlie O’Bosky

Innovation and R&D Woody (Michael) Blackford


IDSA Oregon 3x10: a casual event where 3 professionals speak for 10 minutes each. Meet at 6 for a food and drink social hour.



curiosity club

Yohhei Sato: Sato Sharpening


Tuesday, July 26

6:00p – 7:00p


Hand-Eye Supply

427 NW Broadway

Never a Dull Moment : Knife sharpening is art of craft and a way to communicate with knives by stones and hands. Sharpening takes not only experience and skills but also extreme passion to seek sharpness. 


Yohhei Sato is a local knife sharpener and sharpen knives with his traditional heritage skill by hand. He will talks about his passion about sharpening knives, work ethic and involving local communities with knife sharpening.






Rooftop Networking Party


Tuesday, August 9   

5:30p - 9:00p


Hotel deluxe

729 SW 15th Ave

Portland, OR


Join us for some old school networking in uptown Portland at the Hotel deLuxe. Enjoy good food, drinks and conversations as DJ Jonas Healy spins tunes.


The SEMpdx annual Rooftop Party promises to be the most talked-about networking event of the year. Many professional organizations will be joining us on the roof. Be on top of the latest developments going on at the most innovative marketing associations in the Pacific Northwest!



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