April 4th, 2016

THE BRIEF is the weekly IDSA Oregon publication about design, and cultural events in the Portland region. [because designers need a life too]



THE NEW INDUSTRY STANDARD Ten years leading the industry in innovative sliding door design brings us to our pinnacle creation: Ragnar. We put everything back on the drawing board. We reexamined our design, construction methods, and manufacturing processes with one goal in mind: create our best product yet. Now, after two years of perfecting our design, we couldn’t be prouder to introduce Ragnar as the newest member of our product family.



FASTER PERFECT INSTALLATIONS With Ragnar, you’ll have a perfect install in less time. To function properly, any barn door track system needs to be mounted absolutely level. Drilling a half-dozen holes in a flawless line is not easy. But we have you covered. Hidden inside Ragnar’s track is our patent-pending Tru-Leveling System, giving a 1/4” of wiggle room in all directions.




Architizer Awards



  From the editor

IDSA Oregon April 3x10

3 professionals speak for 10 minutes on a design related subject, followed by a food and drink social hour sponsored by Autodesk Fusion 360.

We are pleased to hold the event at the beautiful Design Within Reach store in Portland’s pearl district: 1200 NW Everett Street.

Friday, April 29th, 6p - 8p

Scott Peterson will be speaking about the influence of industrial design.


PHLLP STWRT will speak about the common aesthetic, linguistic and philosophical core of Graphic Design and Industrial Design and how it creates a symbiotic relationship and shared narrative.


Katherine Tucker will be joining us to discuss Collaboration as Evolutionary Necessity


Jonathan Spencer Levy

Chair, IDSA Oregon


  Events around Portland


R&D Plastics Open House


April 6, 4p - 7p


7275 NW Evergreen Parkway

Suite 200

Hillsboro, Oregon 97124

You are invited to come and join the celebration, see some award winning designs, and get a look at new plastic decorating solutions.  Network and hobnob with plastics industry professionals, moldmakers, material suppliers and maybe even a few of our competitors... all while enjoying some good food in a relaxing atmosphere.  While here, check out our Objet 3D printer as it grows parts right before your eyes.  You can even take home an assortment of samples of useful molded items, including flooring, plasticware and more.


Marketing isn’t storytelling.

It’s world building.

Sponsored by CHIFOO


April 6

7:00p – 9:00p


Connective DX

2030 NW Pettygrove
Portland Google Map


For years, we’ve referred to ‘marketing as storytelling.’ This creates a problem: Storytelling involves a single narrative arc, and our customers don’t want to be dragged into a single arc. They want a space in which they can move about and create their own stories. Come to this session to hear how playing Dungeons and Dragons teaches great marketing, the basic principles of marketing worldbuilding, and why this may have broader application.


Ian Lurie is CEO and Founder of Portent, a full-service digital agency he started in 1995.



April dMob



Wednesday, Apr 13

6:00P - 9:00P



329 NW Couch St.

Portland, OR 97209

Come party with us, score some swag, and enjoy the interactive experience of NOT NETWORKING. Here’s what Adam Garcia, art director at The Pressure has to say about this upcoming event:

People often have preconceived expectations of what social networking gatherings may be like. Handshakes, small talk, awkward interactions and not-exciting conversations. “Networking” is an inherently opportunistic, semi-selfish trope that we will usurp as an idea and turn into something playful, exciting, and an event that facilitates deeper connections. Our concept is to play off of these default notions in a fun manner which would lead to enjoyable, naturally unfolding engagement by using the default world of networking visuals combined with playful and motivating copy cues.


Friday Main stage

Design Week Portland


April 15, 1p – 6p


Revolution Hall

1300 SE Stark St #110

Portland, OR

What are the animals telling us?

The Internet of Beings

Why is Best Practice Not Good Enough?

Inhabiting vs. Consuming Place

Making Makers?

Rethinking Making and Education

What do we lose when it’s easy to use?

In Defense of Inefficiency

How does food shape place?

The Renaissance that Remade Portland and America


Saturday Main stage

Design Week Portland


April 16, 9a – 6p


Revolution Hall

1300 SE Stark St #110

Portland, OR

Why (Do We) Bother?

Design That Reflects Life

Can we connect design to higher purpose?

Chasing Ghosts on the River

Why does the factory dictate the product?

FutureProofed: Building a Company Worth a Damn

Who has the right to the city?

Design, Justice, and Public Space

Can we re-wire the consumption code?

The Desire and Sustainability Nexus

How do we win the war against seeing?

Dancing About Ruins



Getting Away With Shit


April 19
6:30pm - 9:00pm
511 NW Broadway

Portland, OR

Like many designers, Timothy Goodman is held down by rules and parameters that constantly stifle him. So how does he get his own sensibilities into his work? A couple of years ago, he decided to redirect his design career and push himself into new, scary, and unexpected territory through drawing, writing, and personal projects on the internet. He rather approaches graphic design as a practice, not as a profession. Join Timothy has he reveals his way of getting away with shit.


Typefest is AIGA Portland’s two-day explosion of typography and design with workshops and talks



Sustainable Design Practices


April 19
6:30p - 8:30p


The Joinery
922 Southwest Yamhill Street

Portland OR

Join us for a UNITE to remember when an expert panel discusses sustainability as a design principle. Sustainable design practices are not just a way of designing, but a way to reduce negative impacts on the environment for a better future. Designers worldwide are rapidly developing and adopting new sustainable practices and encourage the design community to learn more about the movement. We’ll cover themes such as the challenges with sustainable design, sourcing materials, upcycling, and reusing materials.

Speakers: Alan Scott • Scott Hamlin • Carissa Mylin



The Business of Design: Facilitating the Creative Process


Thursday, April 20

6:30p -8:00p


525 SE Pine St
Portland OR

a panel discussion that explores the role of Producers, Project Managers, Client Services and other business roles within some of Portland’s top agencies. Both seasoned pros and those considering client services as a career will gain insight into what it takes to keep the creative machine well-tuned and productive. Bring your questions and join moderator Heather Gregory Barrett, Partner at This, as we explore just how creative these business roles truly are with panelists Liz Luce (Instrument), Kara Fullmer (Cinco Design), Laurel Burton (Instrument), and Kirsten Blair (Nike).



Make it… Plastic!

Collaborative Design


Thursday, April 21

4:00p -7:00p


Lola's Room

1332 W Burnside St.

Portland Oregon

Whether you have designed a product that you are looking to get off the ground, or you are an experienced professional in developing products made of plastic, the Make it… Plastic! event during Design Week Portland will be insightful and helpful in your upcoming development projects.


With a goal of candor and accessibility Werk_ has brought together a well-informed, well-experienced group of flexible thinkers to inform your decisions and grow your collaborative network. Join us to discuss collaborative design and manufacture of plastic products.


IDSA Oregon April 3x10

Influence | Symbiosis | Collaboration


Friday, April 29th

6p - 8p


Design Within Reach

1200 NW Everett Street

Scott Peterson will be speaking about the influence of industrial design.

PHLLP STWRT will speak about the symbiotic relationship and shared narrative between Graphic Design and Industrial Design.

Katherine Tucker will be joining us to discuss Collaboration as Evolutionary Necessity: the evolutionary and competitive advantage that has promoted the success of species, products, and business.

3x10 : 3 professionals speak for 10 minutes followed by a food and drink social hour sponsored by Autodesk Fusion 360. We are pleased to hold the event at the beautiful Design Within Reach store in Portland’s pearl district.



Struktur Event


May 4 – 6

9a - 9p


Portland, OR

Struktur is the first creative conference for the active outdoor design industry. Join us for three days of bold visionary presentations and events advancing the design of active outdoor apparel and equipment.


Struktur is a cross-disciplinary event, exploring the intersection of user experience, trend research, materials science, and their influence on design. Struktur isn’t a fashion show or a trade show – it’s a chance to experience the breakthrough ideas of a new age of design.



Maker: Film Screening


May 26

6:30 pm - 8:30 pm


Portland Development Commission

222 NW 5th Ave

Portland, OR

The Film • “Maker” is a feature-length documentary that looks into the current Maker Movement in America – a new wave of Do-It-Yourself and Do-It-Together culture fueled by passion and powered by the advent of new technologies. The film is a feature-length documentary on the Maker Movement and its impact on society, culture, and economy in the U.S.



  Friends of the brief

3D CAD reinvented

Fusion 360 is the first 3D CAD, CAM and CAE tool of its kind. It connects your entire product development process in a single could-based platform that works on both Mac and PC.






THE BRIEF is published by the Office of Newsletter Affairs. We are constantly on the beat for local designers, firms, and projects to feature in this humble, weekly publication. Just updated your portfolio? Finished a sweet project? Just landed a hot account? Don't be afraid to toot your own horn! Especially if you happened to have designed that horn.

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